Mobile Ordering

Morgan Winkel

Have you ever gone to your favorite place to eat or even a coffee shop and the line be out the door? Recently many places including Chipotle, Panera, and Starbucks have developed their aps to be able to mobile order; “Online food ordering is a process of ordering food from a local restaurant or food cooperative through a web page or app. Much like ordering consumer goods online, many of these allow customers to keep accounts with them in order to make frequent ordering convenient. A customer will search for a favorite restaurant, usually filtered via type of cuisine and choose from available items, and choose delivery or pick-up.” If you want a coffee in the morning before work/school you atleast have to plan to leave 20 minutes early because the lines are crazy, I downloaded the Starbucks app and made an account so when I leave my house I place my order, pay for it, and when I arrive at starbucks my coffee is all ready for me which allows me to still sleep in and get my coffee fix, it’s the best of both worlds. Also with these apps you earn “points/stars” and earn free items from it. It is an easy way to save time and be efficient I think many companies should look into this.